About / 

Diversity

Diversity Leadership

Anthony Viceroy,  Global President, Chief Financial Officer
As global president and Chief Financial Officer, Anthony Viceroy provides executive leadership that consistently and passionately champions the competitive advantages of diversity, both within Porter Novelli and throughout the industry. With an unwavering focus on results that add real value to clients, Viceroy has overseen the implementation and success of numerous programs that reflect Porter Novelli’s worldwide organizational commitment to diversity and the agency’s internal atmosphere of excellence.

Sonia Sroka, Senior Vice President, Director of Hispanic Marketing
An agency veteran with deep expertise in Hispanic marketing, Sonia Sroka leads and directs daily operation of Porter Novelli’s Hispanic marketing practice. Driven by a passionate belief in the power of a diversified and experienced talent base to solve complex communications challenges, Sonia has championed diversity and inclusion both within the agency and throughout the public relations industry. She is the lead of Porter Novelli’s Diversity Council, a member of the Omnicom Diversity Development Advisory Committee and the immediate past national chair of the Public Relations Society of America’s (PRSA) Diversity Committee. She also has served as public relations chair of the ADCOLOR Coalition, working to support, guide and inspire professionals of color within the advertising, marketing and communications industries. 

National Diversity Council

Our National Diversity Council helps attract, retain and develop top talent who offer diverse, distinctive thoughts, experiences and points of view.  We work with and support advocacy groups and industry organizations dedicated to fostering diversity and inclusion, and we partner with colleges and universities. Internally, we spotlight client programs that support diversity, host a quarterly speaker series in which local speakers are invited to share challenges and opportunities related to diversity, and celebrate the various national history and heritage months throughout the course of the year with educational and creative programs.

TORCH

We believe it’s never too soon for a young person to think about his or her future. As a sponsor of TORCH (Together Our Resources Can Help), we support the organization’s efforts to offer underserved New York City public high school students exposure to career training and opportunities in communications and the arts. We provide real-world PR training through a five-week PR 101 class on site at Porter Novelli. Students practice hands-on public relations activities to drive buzz about TORCH, create mentoring relationships and develop communications skills to help them build their own “personal brand.”