About
Porter Novelli Canada is a national agency with offices in Toronto and Quebec - a bilingual team operating within a worldwide network of Porter Novelli offices spanning 90 cities in 60 countries. Our philosophy is to foster exceptionally close working partnerships with each of our clients in order to function as a true extension of each organization and its communications efforts. Our standards for service and satisfaction are unmatched in the industry and a source of pride. And our relationships with media are proven based on our award-winning successes with clients.
| Toronto 2 Bloor Street West, Suite 2202 Toronto, Ontario M4W 3E2 Canada |
Montreal 3575, boul. Saint-Laurent, bureau 300 Montreal (QC) H2X 2T7 Canada |
Practices
Porter Novelli Canada offers a complete range of services and award-winning experience in every industry and sector, including Consumer, Technology, Health & Nutrition, Technology and B2B, Financial services, Charities and Not for profit.
CONSUMER MARKETING
Our agency is a leader in creating award-winning campaigns based on our understanding of each client’s key audiences.
Working with us will open your mind to new thinking and your eyes to new opportunities. Armed with proprietary research tools such as Compass and Insights, we are relentless in our drive for a deep understanding of what you do and why it matters. We strive to pinpoint important influencers for your brand and to develop innovative, creative PR strategies that work. Our successes include work with clients and brands such as Procter & Gamble, Canada Post, EpiPen, Almond Board of California, Reebok, Bell Canada, Monster.ca and TD Bank.
TECHNOLOGY
Our technology PR pros are the best in the business at creating communications programs that create buzz in today's hypercompetitive, rapid-fire market. We are proud to be helping some of the world's biggest technology brands exceed their business goals. We stake our success on our ability to make any technology relevant to the user's workplace, home or lifestyle. And we measure success not just by media mentions earned but by how well your business objectives are met. Clients include Bell Canada, Monster.ca, Adobe, Celestica, ClickFree, Sage Software and others.
HEALTH & NUTRITION
Our Health and Nutrition clients consistently praise our strategic thinking, creative ideas and collaborative approach. They respect our deep knowledge, high ethical standards and fiery passion for making the world healthier. The key to our success? Our skill in effectively enlisting the expertise of medical opinion leaders and third-party organizations, and our ability to work with the media to deliver messages that audiences hear and listen to. Our client experience includes the Heart & Stroke Foundation, Centrum Vitamins, the Almond Board of California, EpiPen-KingPharma and Alcon Laboratories.
CORPORATE COMMUNICATIONS
Our Corporate Communications experts are helping businesses of every size and in every sector to develop and advance relationships with shareholders, employees, customers, key influencers, government, communities and the media. We provide meaningful, strategic counsel and creative communications that tell corporate stories in compelling ways. And we keep those messages aligned across stakeholder groups while utilizing breakthrough tools that measure the strength of relationships. Our client experience includes Adobe, CIBC Monster.ca, Yellow Pages Group, Union Gas, Bell Canada and World Vision.
Case Studies
Porter Novelli Canada has had remarkable success in providing effective communications for clients in a range of sectors and marketplaces, whether Consumer, Technology, Health & Nutrition, B2B, Corporate communications, or Charities and Not-for-Profit organizations. Take a look at some of our award-winning success stories.
Reebok and NHL star Sidney Crosby hit the Fashion Runway
Sportswear giant Reebok and NHL star Sidney Crosby teamed up with Porter Novelli Canada to launch of the SC87 Fall 2007 sportswear collection.
Canada Post Reaches Out
Since 2006, Canada Post has been working with Porter Novelli Canada to assist it in positioning Canada Post as the holiday destination for sending joy to family and friends, as well as being a caring, socially responsible corporate citizen.
World Vision Disaster Relief
Porter Novelli Canada has worked extensively with emergency relief agency World Vision Canada to help raise funds in a crisis. From strategy and communications planning to message development and flawless bilingual media outreach, our agency has supported and enhanced World Vision’s fundraising efforts and crisis response.
Mark Nusca
Managing Director
Mark currently oversees all aspects of Porter Novelli Canada’s operations in Canada in addition to providing the agency's roster of clients with strategic counsel, message development, media strategy and editorial guidance.
Mark is a former journalist who has worked for The Globe and Mail, The National Post and Canadian Press wire service, and is a former lecturer at Toronto's Ryerson School of Journalism.
Clients
| Adobe Almond Board of California Bayer BlackRapid Celestica HP Canada |
Ingenico Interbrand Johnson & Johnson Monster NetApp Pfizer Canada |
Procter and Gamble: Align, Gillette, Duracell, Braun, Old Spice, Clear Blue, Head & Shoulders Timberland Union Gas |