NEW YORK, December 17, 2012– Diversified Agency Services (DAS), a division of Omnicom (NYSE: OMC), announced today that Karen van Bergen has been named chief executive officer of global public relations leader Porter Novelli, effective January 1, 2013. Highly regarded within the industry for leading multinational, integrated communications businesses, van Bergen joined the agency in January of 2012 to run the New York office.
According to Dale Adams, president and CEO of DAS, “Karen brings a unique global perspective to the role of CEO, having led numerous cross-border client assignments and managed multi-agency teams across the Omnicom network. Her innovative leadership style is one that prizes collaboration above all else, empowering teams to draw from the best possible resources – regardless of level or location – to deliver creative, business-building programs for clients.
“Karen’s experience, her absolute client focus and her rigorous commitment to creating opportunities for growth among clients and staff make her the right choice to lead Porter Novelli,” added Adams.
“I am truly privileged to have been asked to lead Porter Novelli,” said van Bergen. “The talented communications executives on our team are dedicated to collaboration and high performance in order to drive real and meaningful change for our clients. I am committed to our making an even greater impact, and to working with our global executive committee to ensure that Porter Novelli has the right blend of offerings and talent to best serve clients in a continuously evolving global business landscape.”
Prior to joining Porter Novelli, van Bergen was senior partner, senior vice president with Fleishman-Hillard, based in Amsterdam, where she spent nearly three years asthe global leader for OneVoice – an integrated Omnicom offering that serves Royal Philips Electronics – managing 600 team members across more than 80 countries. Prior to OneVoice, van Bergen was regional director for the Netherlands and Central and Eastern Europe for Fleishman-Hillard, and successfully spearheaded a variety of global and multi-country pitches including Unilever and NBC Universal.
Before Fleishman, van Bergen served two stints with McDonald’s totaling more than 13 years. She was chief of staff, vice president of corporate affairs for McDonald’s Europe, part of a management team that introduced and executed a highly successful new European strategy. She also held the director of marketing, communications and government relations post for McDonald’s Central Europe/Central Asia division. Earlier in her career, she was director of corporate affairs in Europe for the Outboard Marine Corporation.
Van Bergen takes over for Michael Ramah, who had served as acting CEO of Porter Novelli for the last six months. He will remain a member of van Bergen’s executive committee.