BEST AGENCY TO WORK FOR IN EMEA
Holmes Report 2011
PORTER NOVELLI SHORTLISTED FOR 14 EMEA SABRE AWARDS
What we stand for:
Coming to work. Posh coffee. Unboxable people. Kaleidoscopic talent. Radio 2. Pets. Big windows. Integration. Untangling phone cords. Moments of epiphany. Conscientiousness. Crumpets over muffins. Cocktail sausages. Shifting people’s minds. Grey cells. Black books. Long arms. Sparkling over still. Business objectives. Creative strategy. Napoli salami. Influence. Inspiration. Illumination. Changing people’s ways. Meetings where nobody repeats what someone else has just said. Happy clients. Sad competitors. Frustrated traffic wardens. Transformation. Trampolines. Tea...
These are all things that, to varying degrees, are important to us and therefore reflect our agency (which is actually three offices across the UK, with large European and global networks rippling out around it). It’s what makes us who we are. But for more detailed information about our work, our people and our clients, have a look through this site. Then come and talk to us – we prefer listening to self-proclaiming.
Find out more at porternovelli.com.
| Porter Novelli 31 St Petersburgh Place London W2 4LA +44 207 853 2222 |
Porter Novelli 48 South Bar Street South Bar, Banbury Oxon OX16 9AB +44 1295 224400 |
CM Porter Novelli 45 Hanover St Edinburgh Midlothian EH2 2PJ +44 131 470 3400 |
Following are the sectors in which we work. And while we obviously have dedicated teams and industry experts in each, we make sure that everybody works across disciplines other than their own, so our thinking never becomes blinkered or stale.
If you want coverage in headlines, bylines and online, our consumer practice will deliver it. But we go further: thanks to our knowledge of international trends, audiences and influencers, we create strategic global toolkits to be rolled out worldwide, hijacking media, generating word-of-mouth and bringing it all to life in digital. And we pride ourselves on our creativity: we’ll think as differently as you need us to. We’ve done it for brands such as Braun, Gillette, British Airways, Morrisons and the Royal Mint, and continue to achieve results that change attitudes and bottom lines.
Many agencies providing healthcare communications find themselves restricted by regulation, but we see this as a challenge that makes uswork harder to develop integrated campaigns that add insight and emotion to the responsible fusion of PR and medical education. Needless to say, we build these campaigns on our deep understanding of the sector. We also insist on working very closely with our clients, medical professionals and stakeholders: it’s the only way to deliver effective global and domestic communications programmes for healthcare clients, academic institutions, charities and NGOs.
Our Technology practice is powered by an unusually passionate team. We’re not only specialists in all areas of technology from gadgets to semi conductors; we’re award-winning obsessives. And this shows across the many product and creative campaigns we’ve carried out for HP (B2C for the print, PC and mobile portfolios), Yahoo, Spinvox, LANDesk, ADI and BT, at UK, EMEA and global levels. We also run an outstanding news engine function that tracks topics, issues and trends to maximise share-of-voice for clients with key influencers both on- and offline.
With little public trust in business, successful reputation management needs to be more proactive to rebuild understanding, belief and respect. As experts in strategic planning, stakeholder engagement, thought leadership, crisis communications and digital media, that’s exactly what we do. We tell powerful corporate stories and create opportunities for clients such as HP, Royal Mint, BT, Warburtons, General Mills, Toyota, Braun and Southern Cross Healthcare to deepen their customer loyalty, drive advocacy amongst opinion leaders, improve recruitment and protect their ‘licence to operate’.
We can talk all we like about our dedication to rigorous planning, audience insight, creativity and the channel-neutral approach. But our work generally tells a better story all by itself.
Client: World Vision
Practice: Consumer
We helped World Vision own the debate on the dying art of letter writing, all in the name of promoting children facing death in the developing world.
Client: Boehringer Ingelheim and Pfizer
Practice: Healthcare
COPD is one of the UK’s most deadly and widespread lung diseases, but nurses and GPs are still asking for help with diagnosing and treating it. We created COPDexchange, an on- and offline programme, to deliver a credible, flexible, inspirational and easy-to-use information to help improve COPD diagnosis, care and treatment.
Sally rejoined Porter Novelli as Managing Director in 2010, having been here formerly as a portfolio director for seven years, before she left to become Deputy CEO of Weber Shandwick UK and consumer practice chair across EMEA. She has devised and run award-winning integrated communications programmes on local, European and Global scales, with client experience including Unilever, Coca Cola, Heinz, Nestle and MasterCard, and sector experience including FMCG, professional services, travel and consumer healthcare.
| Actis Agriculture and Horticulture Development Board Allianz Animal Health/Petplan Almond Board of California Analog Devices (ADI) APM Terminals AstraZeneca Bayer Boehringer Ingelheim Ltd (joint with Pfizer) Braun BT COI Danish Bacon & Meat Council |
Detica: business technology consultancy Forevermark (De Beers) General Mills Europe Gillette Group UK Ltd Gore Medical Kraft Foods International LANDesk Medikidz MOFILM Morrisons Novo Nordisk Pfizer (co-promotion with Boehringer Ingelheim) and roster place |
Procter & Gamble Shire Global and Shire UK Southern Cross The Green Grid (consortium of technology companies) The Learning and Skills Council The Media Trust The British Library The Royal Mint Trufflenet (project) Quest Diagnostics Voyage Warburtons World Vision Yealands Estate |
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