Porter Novelli sweeps the board at 2012 EMEA SABRE Awards with six wins

Coming to work. Posh coffee. Unboxable people. Kaleidoscopic talent. Radio 2. Pets. Big windows. Integration. Untangling phone cords. Moments of epiphany. Conscientiousness. Crumpets over muffins. Cocktail sausages. Shifting people’s minds. Grey cells. Black books. Long arms. Sparkling over still. Business objectives. Creative strategy. Napoli salami. Influence. Inspiration. Illumination. Changing people’s ways. Meetings where nobody repeats what someone else has just said. Happy clients. Sad competitors. Frustrated traffic wardens. Transformation. Trampolines. Tea...

These are all things that, to varying degrees, are important to us and therefore reflect our agency. It’s what makes us who we are. But for more detailed information about our work, our people and our clients, have a look through this site. Then come and talk to us – we prefer listening to self-proclaiming.

Find out more at porternovelli.com.

Porter Novelli
31 St Petersburgh Place
W2 4LA
+44 207 853 2222
CM Porter Novelli
45 Hanover St
+44 131 470 3400


Following are the sectors in which we work. And while we obviously have dedicated teams and industry experts in each, we make sure that everybody works across disciplines other than their own, so our thinking never becomes blinkered or stale.


If you want coverage in headlines, bylines and online, our consumer practice will deliver it. But we go further: thanks to our knowledge of international trends, audiences and influencers, we create strategic global toolkits to be rolled out worldwide, hijacking media, generating word-of-mouth and bringing it all to life in digital. And we pride ourselves on our creativity: we’ll think as differently as you need us to. We’ve done it for brands such as Braun, Gillette, British Airways, Morrisons and the Royal Mint, and continue to achieve results that change attitudes and bottom lines.


Many agencies providing healthcare communications find themselves restricted by regulation, but we see this as a challenge that makes uswork harder to develop integrated campaigns that add insight and emotion to the responsible fusion of PR and medical education. Needless to say, we build these campaigns on our deep understanding of the sector. We also insist on working very closely with our clients, medical professionals and stakeholders: it’s the only way to deliver effective global and domestic communications programmes for healthcare clients, academic institutions, charities and NGOs.


Our Technology practice is powered by an unusually passionate team. We’re not only specialists in all areas of technology from gadgets to semi conductors; we’re award-winning obsessives. And this shows across the many product and creative campaigns we’ve carried out for HP (B2C for the print, PC and mobile portfolios), Yahoo, Spinvox, LANDesk, ADI and BT, at UK, EMEA and global levels. We also run an outstanding news engine function that tracks topics, issues and trends to maximise share-of-voice for clients with key influencers both on- and offline.

Corporate Communications

With little public trust in business, successful reputation management needs to be more proactive to rebuild understanding, belief and respect. As experts in strategic planning, stakeholder engagement, thought leadership, crisis communications and digital media, that’s exactly what we do. We tell powerful corporate stories and create opportunities for clients such as HP, Royal Mint, BT, Warburtons, General Mills, Toyota, Braun and Southern Cross Healthcare to deepen their customer loyalty, drive advocacy amongst opinion leaders, improve recruitment and protect their ‘licence to operate’.


Case Studies

We can talk all we like about our dedication to rigorous planning, audience insight, creativity and the channel-neutral approach. But our work generally tells a better story all by itself.

Do more than think of a letter

Client: World Vision

Practice: Consumer

We helped World Vision own the debate on the dying art of letter writing, all in the name of promoting children facing death in the developing world.


Client: Boehringer Ingelheim and Pfizer

Practice: Healthcare

COPD is one of the UK’s most deadly and widespread lung diseases, but nurses and GPs are still asking for help with diagnosing and treating it. We created COPDexchange, an on- and offline programme, to deliver a credible, flexible, inspirational and easy-to-use information to help improve COPD diagnosis, care and treatment.

Sally Ward

Managing Director

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Sally rejoined Porter Novelli as Managing Director in 2010, having been here formerly as a portfolio director for seven years, before she left to become Deputy CEO of Weber Shandwick UK and consumer practice chair across EMEA. She has devised and run award-winning integrated communications programmes on local, European and Global scales, with client experience including Unilever, Coca Cola, Heinz, Nestle and MasterCard, and sector experience including FMCG, professional services, travel and consumer healthcare. 


Allianz Animal Health/Petplan
Almond Board of California
Analog Devices (ADI)
APM Terminals
Black Rapid
Boehringer Ingelheim
Bristol Myers Squibb
Dun & Bradstreet
General Mills Europe
Gillette Group UK Ltd
LANDesk International
Melbourne Business School
Procter and Gamble
The Media Trust
William Grant


If you’d like to know more, please contact:

Sally Ward


Managing Director

+44 20 7853 2222

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