A huge congratulations to our colleagues who have made Porter Novelli Spain the top PR agency in the country, according to Informe PRScope´11, a research study on the trends in the advertising industry and the perception and performance of PR agencies in Spain. This is an outstanding honor, particularly since the survey was fielded among 308 communications, media and marketing professionals across the country – more than 200 of whom were client-side marketing executives.
Porter Novelli earned the top tanking by scoring above the market average in 34 of the 41 categories that best categorize what a PR agency should be. Moreover, Porter Novelli was ranked first in nine categories, including: Best Knowledge of the Business Customer, Sector and Competition; Dedication and Enthusiasm; Best Team of Professionals; Best Service; Proactivity; Involvement of Managers/Directors; Effective Client Problem Solving; Best Methodology; and Best Value for the Money.
This is the second time Porter Novelli ranked prominently in the biennial survey, having been named number nine in 2009.
The PRScope survey was sponsored by Grupo Consultores, the leading specialist consulting firm in the marketing communications and media industries in Spain.
Congratulations to everyone at Porter Novelli Spain for earning this tremendous honor!