Today, we’re elated to announce our strategic alliance with Rabin Martin, as we collectively embark on a journey to help global clients find, live and tell their Purpose to make a positive impact.
The alliance combines our scale and Purpose-driven strategy with Rabin Martin’s capabilities in crafting innovative programs and alliances at the intersection of private sector capabilities and unmet public health needs.
Rabin Martin is a global firm with deep strategic consultative capabilities that became a member of the Omnicom Public Relations Group (OPRG) in May 2016. As the business landscape becomes increasingly complex and disruption through innovation is happening faster than ever before, this strategic alliance allows these two OPRG firms to deliver best-in-class teams and consultative skillsets that can scale quickly worldwide to deliver solutions to new and existing clients for any business-defining moment.
“We have collaborated successfully with Porter Novelli to bring added value to clients on several occasions,” said Jeffrey L. Sturchio, CEO, Rabin Martin. “Those experiences persuaded us that a strategic alliance would offer both organizations a path to accelerated growth, while also enabling us to broaden our ability to help clients improve the health of underserved populations around the world. We look forward to working more closely with Porter Novelli to achieve both goals.”
While we both continue to work remotely due to COVID-19, we plan to co-locate our respective New York offices at 220 East 42nd Street in the Fall. We will also have offices and teams that will be working together in London. The strategic partnership will be effective as of July 1.
“Together, we look forward to deploying new capabilities, strengthening our collective offerings and identifying more innovative solutions for clients,” said David Bentley, CEO, Porter Novelli. “We are two organizations that are deeply committed to progress and growth – for businesses worldwide and the communities we serve.”