California Almond Board
Intention and Action.
Almond Board of California engaged us in 2000 to increase demand, consumption and positive perception of almonds globally.
Over the course of our decades-long partnership, we established almonds as a superfood and positioned the industry as a leader in sustainable farming practices—a reputation that endures to this day.
Impact.
Almonds are the #1 nut associated with healthy eating and have enjoyed a 138% increase in global shipments, which meant more than 2B pounds in 2018. Reputation messaging continues to be integrated into all consumer, health and food professional campaigns.
